News & Articles

Over the past year I’ve noticed more organisations trying to “save money” by recruiting directly instead of using a specialist recruiter – especially in Change Management. I completely understand the intent. Budgets are tight. Everyone is looking for efficiencies. But here’s the part no one talks about: Time is money. And the time you’ll burn doing it yourself can far […]

In today’s environment, almost every organisation is facing change in some form – whether driven by AI adoption, economic pressure, talent shortages, or evolving workforce expectations. External factors such as rising interest rates, global instability, and shifting customer demands are colliding with internal pressures around hybrid working, employee engagement, retention, and wellbeing. If you’re a senior leader about to embark […]

I have read thousands upon thousands of CV’s over the past 25 years as a Recruiter so wanted to share some tips on how to write an informative yet clear and concise resume for Organisational Change Practioners. The market is competitive so you want cut through with your CV – one that stands out and ensures you get that interview. Remember not all recruiters are created equal […]

As recruiters, we are often asked questions from change practitioners such as: What do employers look for in a change professional?

  As we approach the early months of 2025, the Australian job market is beginning to show significant signs of recovery and transformation after a notably quiet 12-18 months. A key indicator of this change is the noticeable uptick in change management advertisements across major cities like Melbourne, Adelaide, Brisbane, and Sydney. After a period of austerity where businesses focused […]

White Cloud 5th Bday 4K from Tracey Petrie on Vimeo.

Why use a specialist recruiter (such as White Cloud Recruitment) to help you find your next candidate when you have Talent teams or a Hiring Manager who can do it? Let me give you some “Pro’s and Con’s”….. Advantages of using White Cloud for hiring Change Managers Faster Hiring – meaning you are not spending days/weeks/months going through CV’s and […]

White Cloud Turns 4 from Tracey Petrie on Vimeo.

Change Management has grown over the past 30 years and really come into its own discipline. But WHAT exactly does a Change Manager do? Prosci | The Global Leader in Change Management Solutions is an organisation that focusses on helping people and organisations build change management capabilities.  They have some great articles on Change Management if you have time to […]

Change Management – White Cloud Recruitment from Tracey Petrie on Vimeo.

There is a lot of advice out there on this subject.  I have read some advice online and heartily agreed and read other advice and thought “oh no do NOT do that!”. So with the market being competitive in the change space and candidates finding they can receive multiple job offers I thought I’d give some simple tips.    I do […]

Earth2Mars 5 in 5 from Tracey Petrie on Vimeo.

WHO The Southern Metropolitan Cemeteries Trust (SMCT) is a community based, not-for-profit organisation, committed to serving the needs of Melbourne communities.  SMCT have 330 staff of which approximately 30% are part time and 70% are full time employees.   They run 9 Cemeteries within the Melbourne Area. The WHY for Change Their project slate was varied from a Digital Transformation, Operating […]

5 in 5 with Finbar Ohanlon from Tracey Petrie on Vimeo.

Change Management and how White Cloud Recruitment can help you.

How Tracey Petrie developed top Change Management Recruitment business White Cloud Recruitment – interview with Michael Fernandez

What is Change Management and How Can Tracey Petrie of White Cloud Recruitment Help You?

Tracey Petrie has a passion for improving businesses and ensuring that they are able to connect with their customers more effectively. When changes of any kind occur within a business, Tracey at White Cloud Recruitment can help you find the perfect person to oversee these changes and ensure that they run smoothly. Read the full article in Best in Australia […]

In the latest episode of #casadecambio #podcast, Melbourne’s #1 change recruiter Tracey Petrie, founder and managing director of White Cloud Recruitment returns as a guest to discuss all things interviews.She gives a lot of amazing tips and advice based on her many years interviewing and screening candidates. She also puts me on the spot and asks me a typical change management interview question, […]

Despite the business and training landscape being awash with courses to teach people the principles of change management, it’s a process some people can struggle with.
Read this interview with Tracey Petrie of White Cloud Recruitment – by MYOB in July 2021.

Video on types of projects that you can utilise a Change Manager and how White Cloud Recruitment can help you.

Fun video of what projects we have been involved in sourcing Change Practioners on – and some lovely clients we have partnered with.

Watch our video on Change Management – what it is and when you may need it!

From a woman’s point of view – how to shed this thing called Mothers Guilt! Embrace your Freetime.

Here we are in October 2020 and still all of us are unsure of what our future work will look like. Will we be working in the city full time, 4 days, 3 days a week. Will Zoom/MS Team just be the usual way we communicate? Will we ever have watercooler conversations without masks? Will I have to take off […]

Check out our 1 minute video….

Are you looking to change your career and have fallen in love with Change Management? You are not alone! I get lots of phone calls or emails each week of people who have had exposure to Change Management (through a course or have been impacted by change and liaised with the Change team) and wanting to learn more. I can […]

After talking with over 300 people who are currently working from home, we have some pros and cons as well as some good ideas to keep up communication.

With everyone, including the NSW Premier, encouraging Innovation, I thought you may all like to watch someone give you some tips to help you on this journey. Finbar OHanlon gave a TED talk last year around The Complexity of Simplicity. Funnily enough Finbar and I saw each other at the dog park this morning (stayed our 1.5 mtr safe distance) and […]

An interesting viewpoint from an Advisory Expert and Psychologist around three steps we are all going through at the moment.  After the initial rush of adrenaline and enthusiasm, comes a shift we should all be prepared for. Have a read of the article below in the Harvard Business Review by Merete Wedell-Wedellsborg https://hbr.org/2020/05/if-you-feel-like-youre-regressing-youre-not-alone

In the below link we have Tracey Petrie (White Cloud Recruitment) talking to Natasha Redman (Change Professional) on a podcast about small business start ups and also recruitment for Organisational Change Management.  Listen for a sneak peak below (3 mins). Podcast – Recruitment for Change Natasha Redman (above) has her own podcast talking all things change. If you would like […]

I promise I will not mention the C word today because let us face it – we are TIRED of hearing about it, but I will say these are strange and unusual times and we are all adapting to the best of our ability. Since the world changed (that is not the C word I was talking about!) around us […]

We started off 2020 with a bang – literally.  My son and I were in Fiji during a tropical cyclone over the Christmas break and it seemed the whole world was either burning or flooding.  It was a scary start to the new year but I was glad it had started.  2019 was a tough year.  Talking to clients and […]

This is opening pandora’s box isn’t it! I have candidates who tell me the advice I gave them for their CV, well they were told by other recruiters to NOT do that. Ok then – test this – give your CV to a friend who does not have the same specialised skillset as yourself (and not your mum – they […]

It is almost three months into my new work rhythm.  I won’t lie, it took a while to adjust to not having to be somewhere or meeting someone each hour of my day. After all the recruitment mantra is always “recruitment is a numbers game!”. X client visits, X candidate meetings, targets to meet.  Those who do not have the […]

I have mentored, coached and given advice to hundreds if not thousands of people over my 30+ year career. Getting them to weigh up the pros and cons of a move, talking to others in the industry who have made a move sideways, backwards or upwards to their “dream job”. Getting them to write down what they love doing, what they are […]

A lot of people are starting their careers in Change Management thanks to fabulous Change Management “Pioneers” who carved out a specialisation over the past 25+ years.