We bring the right people together to enable success.
Tracey Petrie
Managing Director
The Person Behind White Cloud Recruitment
Tracey is a recruitment professional with over 25 years of experience in the recruitment industry in Australia and New Zealand. Well-known as a market leader in Organisational Change Management, she works exclusively within the Change and Transformation space, sourcing talent for SMEs to multi-national global transformation programs.
A market leader in Organisational Change Management, working exclusively within the Change and Transformation space.
Tracey’s philosophy is to be authentic and honest and to connect with like-minded people. Because of this, clients and candidates regard Tracey as someone who will consult them openly and honestly. She has a deep understanding of transformation and strategy, enabling her to advise clients on the best solution when hiring change practitioners.
We bring the right people together to enable your business change and transformation success.
Having moved to Melbourne from New Zealand 13 years ago with her son Jacob, Tracey now proudly calls Australia home. The company name White Cloud Recruitment is a nod to her kiwi roots, with New Zealand also called the “Land of the Long White Cloud”.
During my time at ANZ Bank, I had the pleasure of working with Tracey in the recruitment of Senior Change Managers and Change Analyst for our practice. Tracey is a true talent partner who builds a deep appreciation of the technical and cultural requirements to ensure the best possible outcome. Tracey has highly developed stakeholder and interpersonal skills, which serve her well in the engagement of perspective staff and the clients Tracey serves. I would have no hesitation in recommending Tracey and her services to any organisation.
NICK DI’LODOVICO
Former Head of Retail Change Management Practice, ANZ Bank
I have been working with Tracey for almost six years now. Both as a candidate and a client, I can trust that she will always bring me the right candidates when I am looking for talent. Her deep understanding of change management is invaluable to an employer as this discipline requires both art and science, and she knows how to find the right skills and personality type to fit with an organisation. This is also true as a candidate on the other side of the process.
Tamara Linger
Organisational Change & Customer Experience Lead, MMSG
Recent Blog Posts
The Change Management market has shifted. If I compare what I’m seeing now to even 12 months ago, it is a very different landscape. Not necessarily quieter, but definitely more selective, more competitive, and more targeted in what clients are asking for. I wanted to share a snapshot of what I’m seeing on the ground across Melbourne and nationally. 1. […]
Thinking about moving into Change Management? Read this first. I still get a lot of calls and emails from people wanting to move into Change Management. Some have done a course.Some have worked alongside Change teams.Some have simply been impacted by change and thought, “I could do that.” And I get it. It’s an interesting space. It’s visible. It feels […]
Over the past year I’ve noticed more organisations trying to “save money” by recruiting directly instead of using a specialist recruiter – especially in Change Management. I completely understand the intent. Budgets are tight. Everyone is looking for efficiencies. But here’s the part no one talks about: Time is money. And the time you’ll burn doing it yourself can […]
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